To be in tune with the celebration of May 5th. in the United States, the actor, bodybuilder and businessman Dwanye Johnson The Rock gave away a million dollars in avocados to his followers. Cinco de Mayo is the most important Mexican date in the United States and guacamole consumption is only surpassed by the NFL Super Bowl.
The Rock’s avocados are part of a marketing strategy for its Teremana brand tequila, made in Jalisco. To taste the free guacamole, The Rock designated a series of restaurants and bars in the United States to which he donated the avocados. From May 1 to 5 you can go and order a drink prepared with their tequila and they serve you free guacamole that you want.
According to data from the Association of Producers and Packers Exporters of Avocado of Mexico (APEAM), every year 50 thousand tons of avocado are exported to the United States to celebrate Cinco de Mayo, a figure only surpassed by the Super Bowl that demands 120 thousand tons for prepare the delicious guacamole.
*With information from El Financiero and Referee.